REI Co-op is united around discovering, building and celebrating better ways of working in this world, all so that folks can find and pursue a love of the outdoors. When you work for the co-op, you do your best work with the support to live your best life. And you play a part in shaping the future of the outdoors, for people and our planet.
Responsibilities and Qualifications
- Create and drive the overall strategy for a holistic vendor partnership program spanning both in-store and digital (website and app) activations
- Apply previous experience with retail media networks and vendor partnership programs to build and launch all aspects of the Co-op’s program
- Drive cross-functional collaboration to design, launch, and manage the retail media network program
- Set and achieve aggressive revenue and contribution margin targets
- Partner with merchant team to optimize vendor relationships to drive program revenue and margin.
- Develop a compelling value proposition for vendor participation in the Co-op’s program
- Partner with Co-op merchandising teams to pitch strategic and tactical proposals to meet Co-op goals
- Partner with vendors and internal teams to design, plan, and execute strategic and tactical campaigns and activations across the Co-op’s marketing channels and omni-channel network of stores, web, and app-based experiences
- Build a multi-year plan to iterate and rapidly expand the financial and strategic impact of the SVP program based on learnings, feedback, and results
- Grow the SVP program to achieve eventual retail media network aspirations, including supporting the evolution of Co-op tech platform and infrastructure to enable the program at scale
- Bachelors in Business, Finance, Management, or related field; MBA preferred
- 10+ years building and leading teams in product marketing, retail media network operations
- Proven track record in developing and scaling products and programs from the ground up
- Strategic change agent with experience working cross-functionally with diverse stakeholder groups to achieve and implement a strategy
- Success leading ambiguous, complex, and $MM revenue-impacting projects, programs, and products
- Ability to assess business risks proactively and mitigate
- Technologically fluent and capable of partnering with IT organization to implement vision OR managing future engineering / product direct reports
- People management experience including excellent interpersonal and leadership skills: meeting facilitation, skill-sharing and training, organization, conflict management, change agent, manage relationships.
- Collective thinker, who will drive enterprise outcomes, and facilitate a “win-together” culture.
- Success leading and developing a team of world-class retail media network, vendor marketing, and product development professionals, including ability to coach, develop and leverage the experience of seasoned executives within organization.
- Exceptional relationship management expertise; establishes trust and inspires others.
Closing
At REI, we believe the outdoors is for all. We are committed to becoming a fully inclusive, anti-racist, multicultural organization. We know that there's strength in our diversity – that each employee brings unique skills, experiences, and perspectives. Every day you are driving change, fostering a culture of respect, and knowing you're backed by benefits that support your whole life. To work towards this commitment and fulfill our brand promise of inspiring and enabling a life outside for everyone, we seek employees who demonstrate different ways of working, create a sense of belonging, and actively listen and learn.
Pay Transparency
We are committed to practices that promote pay equity and transparency. As required by applicable Pay Transparency laws, REI provides a range of compensation for roles that may be hired in locations under these requirements. Factors that may be used to determine your actual salary may include a wide array of factors, including: your specific skills and experience, geographic location or other relevant factors.
REI offers all regular employees a generous employee discount, access to health benefits, a retirement savings plan and accrued time off. Click here for a detailed overview of benefits plans by employee profile.
Pay Range
$137,500.00 - $233,900.00 per year