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The North Face: Director, Digital Product Creation



Denver, CO, USA
Posted on Tuesday, October 10, 2023

Join The North Face Family

The North Face was built on a love for the outdoors and the desire to enable all types of exploration, for all people, from their backyards to the Himalayas. Over the last 50 years we've lived by our “true north,” the belief that exploration has the power to change us, to challenge us and to help us see the world from new perspectives.

To help ignite a global movement of outdoor exploration, love for the natural world and an unwavering commitment to protect it, we welcome and encourage new participants to the outdoors. We extend our reach through support of non-profit organizations, establishing programs that connect participants with close-to-home recreation opportunities, and creating a connection with young leaders, inspiring them to explore and conserve. As we enter our sixth decade, we pledge to:

  • Empower exploration and the thrill of the unknown for as many people as possible.

  • Protect the places where we live, play, and operate.

  • Evolve the way we make our products by improving our environmental performance and social responsibility in the supply chain.

Director, Digital Product Creation, Apparel (Global TNF)

How You Will Make a Difference

In this role you will lead the team of Digital Product Creation experts in Apparel while yourself reporting into the Senior Director of Apparel Product Development. You will be responsible for overseeing the entire lifecycle of our apparel products, from conceptualization to production. You will collaborate and liaise with senior leaders from concept to consumer leading a team that generates high-quality 3D assets across product types, proof of concept, sample reduction, and marketing sell in assets. You think creatively, recognize new business opportunities and communicate your plans for the future to motivate and inspire teammates. While leading a group of forward-thinking individuals you will upskill talent and ensure teams are clear on objectives and collaborate to ensure success. You will influence others through persuasion, deliver relevant information with confidence, and built a strong network of relationships to deliver results.

What You Will Do:

  • Manage short, mid and long-term projects while providing regular updates to key stakeholders.

  • Lead the digital product creation produces for apparel, ensuring seamless integration of digital tools and technologies throughout the entire product lifecycle.

  • Hold teams accountable to the overall accuracy and timeliness of their work.

  • Work in close partnership with design, technical development, product management, merchandising, strategy, sales and marketing to develop and implement 3D Digital Product Creation processes and brand capabilities.

  • Develop and implement digital workflows and processes to improve efficient, accuracy, and speed-to-market.

  • Utilize 3D design software, virtual prototyping tools, and other digital technologies as your team creates and visualizes product concepts.

  • Collaborate with external vendors including technology partners and suppliers, to leverage their expertise and capabilities in our own process.

  • Drive continuous improvement initiatives to enhance product quality.

  • Provide strategic direction, leadership, mentorship and inspiration to a diverse team of digital product creation experts.

  • Monitor and analyze key performance indicators related to digital product creation, providing regular reporting and recommendation to senior leaders.

  • Foster a culture of innovation, collaboration and continuous improvement promoting professional growth and development of the team.

  • Develops management and leadership capabilities in team members.

  • Champions a work environment that supports teamwork, inclusion, and respect.

Free to Be, Inclusion & Diversity

As a purpose-led, performance driven company, we strive to foster a culture of belonging based on respect, connection, openness, and authenticity. We are committed to building and maintaining a workplace that celebrates the diversity of our associates, allowing them to bring their authentic selves to work every day.

Skills for Success

Years of related professional experience:

  • 10+ years of experience in digital product creation within the apparel industry, with a focus on design, development, production a plus.
  • 5+ years proven management experience leading teams

Educational position requirements: A formal education and subsequent undergraduate/graduate degrees are nice to have, but we are most interested in your total experience and professional achievements.

What You Will Bring:

  • Understanding of the retail product development and go to market process.

  • Fluent in English, any other language is a plus.

  • Strong knowledge of 3D design software, virtual prototyping tools, and other digital technologies used in apparel product creation

  • Competence in 2D CAD, Adobe Photoshop and Illustrator, 3D/ Solid Modeling and Rapid Prototyping experience, Browzear and/or Clo3D

  • Excellent collaboration skills, including a proven ability to communicate with various levels of management and employees within the organization.

  • You must be able to lead and influence others and be comfortable presenting in front of large groups of people.

  • Strong ability to inspire and build a mindset and culture of innovation within your team and beyond.

  • Superior project planning with an ability to develop and manage multiple timelines and deadlines.

  • Proactive approach to identifying the root cause of issues, seeking the best solutions with a values driven commitment to do what is right.

  • High degree of agility and adaptability.

  • Able to make tough decisions and take calculated risks while holding others accountable for making sound decisions.

  • Growth mindset and enthusiasm for learning new tools and problem-solving.

  • Passion for your work equal to your passion for getting outside and living it.

What’s In It for You

We’re in the business of unleashing human potential, driven by the ideas, energy and commitment of our people. That’s why we offer comprehensive benefits that encourage mental, physical and financial well-being for all VF associates. When it comes to benefits, we’re the total package. Go to MyVFBenefits.com and click on “Looking to Join VF?” to learn more.

Our Parent Company, VF Corporation

VF is one of the world’s largest apparel, footwear and accessories companies connecting people to the lifestyles, activities and experiences they cherish through our family of iconic outdoor, active and workwear brands. At the heart of our journey lies our company-wide purpose: We power movements of sustainable and active lifestyles for the betterment of people and our planet. This is our purpose. It’s the reason we come to work every day. It’s a commitment shared by our global associates across all brands. Our purpose unites us and leads us to pursue our goals, together. This is our calling. Learn more at vfc.com.

We just have one question. Are you in?


Pay Range:

$144,288.00 USD - $216,432.00 USD annually

Incentive Potential:

This position is eligible for additional compensation awards that may include an annual incentive plan, sales incentive, or commission potential. Specific details of the additional compensation eligibility for this position will be provided during the recruiting and interview process.

Long-Term Incentive:

This position is eligible to be nominated annually to participate in a Long-Term Incentive Plan. Specific details of the plan will be provided during the recruiting and interview process.

Benefits at VF Corporation:

You can review a general overview of each benefit program offered, including this year's medical plan rates on www.MyVFbenefits.com and by clicking Looking to Join VF? Detailed information on your benefits will be provided during the hiring process.

Please note, our pay ranges are determined and built from market pay data. In determining the specific compensation for this position, we comply with all local, state, and federal laws.